People say there is a crisis in the world. Some even try to make future forecasts, expressing at times absurd opinions and assumptions.
We agree: there is a crisis. And to some extent it has affected many fields in our lives. But since Fashion Point talked about fashion business, the question that interests us the most is whether the crisis has affected directly what we write about, namely the fashion world in general and the fashion accessories in particular. This is the main question we would try to answer in this issue. We will find out whether manufacturers and designers perceive the global crisis as a stimulus to development or they are shutting down in panic their manufacture. We will consider how the makers and designers adjust their business strategy and what anti-recessionary solutions they offer to customers.
The name of the teenager-oriented brand “Kira Plastinina” is known not only in Russia. Kira is a young, talented and successful designer. Kira Plastinina’s brand stores can be found in the shopping malls in many Russian cities. Today we talk with her about fashion.
- Kira, in your opinion what is the importance of fashion accessories in the apparel of a contemporary girl? - It could be said with confidence that accessories are among priorities. A dress without accessories looks incomplete. Accessories should be there, even if they are the most neutral ones. For example, I can put on the simplest T-shirt but by adding an unusual scarf it would make an absolutely different image. Accessories are always present in my collections. Bracelets, pendants, waist belts, large earrings – just a thought about it makes a girl happy (laughs).